Powered by nature, proven by science, and pioneering wellness for the long haul — that’s who we are at Laura’s Mercantile. Led by agricultural entrepreneur Laura Freeman, founder of Laura’s Lean Beef, Laura’s Mercantile is the online store for Mt. Folly, one of Kentucky’s largest USDA-certified organic farms. Here you’ll find full-spectrum CBD products, functional chocolates and caramels, curated supplements, regional specialties, and natural products.

Laura’s Mercantile grew from Laura’s decades-long effort to give affordable choices to America, in how it eats and heals. She started in the early 1980’s with antibiotic and hormone-free beef and continued with organic hemp and full-spectrum CBD. Since 2015, Mt. Folly Farm has raised USDA-certified organic hemp for CBD, grain, and fiber, grown rye, corn and wheat for Regeneration Distillery, raised beef and heritage pork for Mt. Folly, raised layers for eggs, and milled organic corn and grits for local and online customers. 

Perishable products such as beef, pork and eggs are sold at The Mercantile on Main in downtown Winchester, Ky, and whiskey and moonshine are distilled at sold at Regeneration Distillery, also downtown, just a stone’s throw away from the Main Street store. 

Laura’s Mercantile is about more than products; it’s about land, community, and long-term health. Our vertically integrated model lets us steward every step, from regenerative farming practices that rebuild soil and sequester carbon to transparent education about hemp, CBD, and functional botanicals. 

When you choose Laura’s Mercantile, you join a Kentucky-rooted effort to heal land, support rural communities, and build lasting health — all powered by nature and grounded in science.